You Can Determine How Many View Your Site
Get More Visitors – Improve Your Search Engine Visibility
Get high quality backlinks, which are not to be confused with much weaker links
The quality of your links determine how long your links last and how Google sees them.
Your website’s PageRank (PR) determines how many customers see your site.
“But, Won’t I Do Just As Well With A Lot of Any Links?”
NO! – Start building your backlink count TODAY with High PR Backlinks that really count!!
Read how one independent expert demonstrates the difference you can make on your own, between the cheap or fragile links versus the strong and ‘relevant’ links, which your site needs to be truly competitive.
See ‘The Definitive Guide for Finding High Pagerank Forum Backlinks”
Get It Here
You want to increase your backlink count so that your website will rise to the top of the Search Engines, but you don’t want to spend thousands of dollars a year paying other webmasters for links or linking services, you don’t want to clutter up your own site with irrelevant links and “bleed” what Page Rank you do have, and you don’t have time to post endlessly on forums and blogs for “backlink power”.
“I recently made a purchase and I’m very impressed with the quality. All backlinks aren’t created equal, so for my web site, only the best will do”
“Backlinking ‘done right’ is what matters. This is simply awesome, since I can actually see the links appear within a couple of weeks.”
Real-time Malicious content detection, profanity filtering, Facebook protection, URL category blocking, enhanced statistics, new and improved API and much more!
Sign Up FREE Here
Also, see Media Management Campaigns
Wednesday, December 8, 2010 | 8:07 AM
Roy’s Restaurants has landed on a recipe for success with Google Mobile Ads.
By using hyperlocal advertising and creating mobile services-only AdWords
campaigns, Roy’s was able to drive 40% more calls and ultimately more
customers to their stores. Read more to learn how Roy’s and its agency,
G&M Plumbing, have implemented mobile best practices to achieve an
In 1988, James Beard Award-winner Roy Yamaguchi opened the first Roy’s in
Honolulu, Hawaii. Multi-ingredient fusion dishes, a spacious dining
room, an expansive lounge, and a signature exhibition kitchen in full
view defined the experience. Today’s Roy’s 31 restaurants cater to
diners celebrating a special occasion as well as business travelers
looking to wind down.
Based on substantial success with Google AdWords, G&M and Roy’s began
looking for new ways to increase marketing returns and create meaningful
connections with customers. Together, they determined that customers
who call the restaurant will frequently make multiple reservations and
that a growing number of people prefer to use their phones to secure a
dining spot. With a goal of increasing phone reservations, Roy’s
extended their desktop click-to-call location extensions
campaign to the mobile platform. As a result, call volumes grew and
the company became curious about what they could do to further maximize
calls and returns.
Creating mobile-only campaigns and implementing mobile best practices
Roy’s and G&M subsequent steps are a great example of how to maximize
returns by advertising on mobile devices with Google. First, the duo
created a national, mobile-only campaign that enabled them to budget,
bid, target, and track their mobile performance separately from their
desktop AdWords campaigns. Next they employed aggressive bids to
increase the chances of their ads appearing in the top positions – an
important consideration for advertising on mobile because of the phone’s
smaller screen size.
|click to enlarge image|
Harnessing the power of hyperlocal advertising
In addition to mobile-specific campaigns, Roy’s also took advantage of Google Mobile Ads’ new hyperlocal advertising feature which serves locally relevant ads and displays distance information to help users understand how close they are to a business. The hyperlocal
functionality of the ad format immediately enabled the company to better
target on-the-go customers searching for the closest Roy’s Restaurant
Reflecting on the experience with hyperlocal ads, Jason Maloney, Vice President of
Marketing for Roy’s said, “With Google’s hyperlocal mobile advertising,
we were able to target our potential guests at their point of need.
Mobile searchers looking for dining options could effortlessly see how
close they were to a nearby Roy’s Restaurant and the click to call
function allowed for instant reservations. Our hyperlocal mobile-only
campaign drove a 40% increase in calls with a CPC 67% less than desktop
ads. The numbers are impossible to ignore. We have to invest in
hyperlocal mobile advertising as part of our long-term growth strategy.”
Reaping exponential returns
Roy’s was able to achieve click-through rates 539% higher on mobile than on
desktop by investing in mobile-specific campaigns and hyperlocal
advertising. And Scott Dunagan, Director of Digital Marketing at G&M
Plumbing believes this is only the beginning of the mobile advertising
returns for Roy’s, “With Google Mobile Ads we saw an 800% return on
investment on our mobile-only campaigns, roughly doubling our ROI from
when we had blended mobile/desktop campaigns. Google Mobile Ads have
allowed us to reach our target consumers and enable them to transact
with us in much more effective ways than any other medium. It’s all
about giving the end user all the information they need within the ad.
With Google mobile-only campaigns we are seeing tremendous results.”
It’s your turn to determine how to best apply similar techniques to your own
business, moving you toward affordable SEO and mobile services.