Chatbots. They’ve been around for quite a while but only recently, (2016 onwards) they’ve became popularized and mainstream, with brands and enterprises engaging in chatbot development in order to reach customers with better efficiency and cost-effectiveness.
Enterprises today, build and deploy chatbots to not only assist but also automate its customer support. For e.g., KLM Royal Dutch Airlines handled an upwards of 16,000 interactions on a weekly basis and in 6 months, the Blue Bot sent out almost 2 million messages to more than 500,000 customers. Talk about scalability.
Surveys show that 37% of Americans would prefer to use a chatbot to get a swift answer, in an urgent situation. Additionally, 64% of Americans feel that the 24-hour availability of chatbots is the best feature with 55% appreciating the instant response and instant communication.
We’re a specialist chatbot agency that’s 100% focused on building and developing new chatbots for websites of any kind. We work with you to understand what your site needs and our team then build you a bespoke chatbot to meet your requirements.
Chatbots are one of the premier marketing services we provide for our customers. Our team is experienced at building chatbots for different industries, writing chatbot content that converts, and, designing chatbots that are extremely engaging and fun for the end user.
A sample of about half of the nearly 100 available chatbots templates can be seen here. (Click for closeup)
Our experienced chatbot and AI team will work with you to identify the best course of action for your specific needs – crucial to ensuring you can focus on the right areas.
Statistics from HubSpot show that 48% of consumers would connect with a company through live chat than any other means of contact and 55% of consumers are more interested in interacting with a business or store using a messaging app to solve a problem.
Additional stats when it comes to business profitability show that 47% of consumers would purchase through a chatbot and millennials (26 to 36-year-olds) are prepared to spend up to £481.15 on a business transaction through a bot.
So far, enterprises that have adopted chatbots have done so by creating and using them in silos. Although this approach may work for businesses that need to automate a handful of tasks, it doesn’t exactly align with the high-end needs of an enterprise – scalability, agility, and cost-effectiveness across a smorgasbord of functions.
How should modern enterprises go about chatbot development?
When it comes to enterprises, chatbots should be readily available and accessible across a myriad of channels and integrated with internal business systems with Customer Relationship Management (CRM) and Supply Chain Management (SCM) systems being top priority.
When coming up with a bot development strategy, enterprises have several options. A single task bot is not a feasible option for enterprises that need an automated workflow coupled with the integration of internal and external ecosystems and application of natural language processing.
Chatbot frameworks assist programmers with structures with which they can build individual chatbots. However, these frameworks are merely just a collection of a set of tools and services. The frameworks apply to a fixed set of use cases and can be used to assemble and deploy a single-task bot which, at the end of the day, lacks the end-to-end development and ongoing management capabilities.
Frameworks tend to be useful if the use case is small, however, for an enterprise where the overall requirements and scope are more demanding – this is where a chatbot platform comes into the picture.